SureContent

Instant insurance for content creators

Your channel is a business.
We insure all of it — automatically.

SureContent protects everything your creator business runs on: your income, your accounts, your legal exposure. Your price comes straight from your channel data — no forms, no broker. And when something goes wrong — a suspension, a hack, a lawsuit, a deal dispute — the payout triggers automatically. No claims process, no waiting. We cover the brands and agencies working with you too, because your bad day is their bad day.

Get covered See how a trigger works ↓
When it happens, this is what we do Live
  • 09:14:02 YouTube suspends a channel We spot it instantly Income payout on its way
  • 09:07:41 Instagram account hacked We catch the break-in Recovery started
  • 08:52:19 $18,000 brand deal signed Covered from the signature No forms — already live

The problem

Creators run real businesses, but nobody sells them insurance built for how they actually work.

171%

YoY growth in influencer marketing spend

Source: CreatorIQ, 2025–2026

36%

of agencies rank creator risk & vetting as their #1 challenge

Source: CreatorIQ, 2025–2026

9,000+

YouTube livestreams hijacked in a single year

Source: Bitdefender

Defamation

Dan Gryder · Aviation YouTuber

Ordered to pay $1,081,667 after videos made false claims about a Texas airport owner. No insurance — paid out of pocket.

Account takeover

Linus Tech Tips · 15M subscribers

Hackers hijacked the channel via session theft, deleted years of content, and ran crypto scams before YouTube shut it down.

Disclosure

Shein Class Action

Shein and 7 influencers face a 2025 class action seeking $500M+ over undisclosed sponsorships. Brand and creators, both uncovered.

What we cover

Four everyday creator risks, covered in one simple policy.

Professional Liability

Defamation, copyright infringement, misleading branded content. Legal risk is agencies' #1 challenge.

Income Protection

Account suspension, deplatforming, illness. One strike can wipe out 100% of income overnight — parametric coverage pays without proving the loss.

Cyber & Account Takeover

Unauthorized access on YouTube, TikTok, Instagram. One hijacked channel reached 12.4B views before it was recovered.

Legal Protection

Brand deal disputes, DMCA abuse, contract litigation. Inconsistent deals are a top-cited barrier for creators.

How it works

Coverage turns on the moment you're at risk — not after you file a form.

Most creator hacks start with a fake sponsorship offer carrying malware — so the deal moment is often the attack moment. That's exactly when your coverage needs to already be on.

  1. 01

    You join

    Sign up directly — or coverage switches on by itself when you sign a deal through a partner agency or platform.

  2. 02

    We read your channel

    Your public channel data tells us your risk — no questionnaire to fill.

  3. 03

    We price it instantly

    Your channel data sets your price in under 200ms.

  4. 04

    You're covered

    Your policy is live immediately. No forms, no broker.

How we set your price

Built by an actuarial scientist. Priced from your real channel data — not a paper form.

Data inputs
  • Subscriber count & growth rate
  • Upload frequency & consistency
  • Content niche & category risk
  • Strike / suspension history
  • Platform diversification
  • Brand deal volume & value
  • Account security signals
Output
  • Risk score per coverage type
  • Dynamic premium, updated at each trigger event
  • Coverage limit calibrated to creator revenue
  • API response in under 200ms at checkout

Why us

Old insurers sell one-off policies through brokers to top creators only. We cover everyone, instantly, automatically.

Traditional insurers SureContent
Target customer Celebrities & big brand deals All creators with income
Distribution Broker / direct purchase Embedded at point of risk
Pricing model Standard declaration forms Real-time channel data API
Income protection Not covered Core coverage
Account takeover Rare, thin add-on ($500/day) Covered for all creators
Trigger moment Creator initiates policy Activated at brand deal / checkout
Accessible to micro-creators No — minimum profile required Yes — 58% of creators have <50K followers

"Traditional insurers" = Hiscox, QBE (The Influencer, launched 2025), Founder Shield, Vouch, and similar brokers.

Get early access

Get covered before the next hack, strike, or lawsuit — not after.

We're onboarding a small group of creators, agencies, and brands before opening up to everyone.